The challenges of working in communications at SCS Group
Eleanore Nash, August 23, 2016
Part 3: You have to convince your colleagues to let you write an article about them
Awaiting responses from various sources in order to complete various projects, I looked to fill my time by writing articles for the company website’s newsfeed. I had already written an article on Bournville Gardens – a retirement village in which SCS Group had done work, another one on the ‘sky pool’ – a swimming facility which, when built, will link two residential towers in which SCS Group was appointed to manage the smoke control aspect of the building, and yet another about a fire at one of Dubai’s high-rise buildings.
Choosing your feature
Searching for a good topic for my next article, I looked for inspiration in the news archives. I noticed how sporty people at SCS Group are and, remembering hearing that SCS Group’s Regional Manager for Wales and West had signed up to take on the challenging Ironman Wales, I decided to write a focus piece on him.
I began researching his and other members of the SCS Group’s past triathlon results, knowing that some – but not who – had taken part in the Cardiff triathlon, as well as Barcelona and Majorca.
I then looked into the actual difficulty level of the ironman – having only heard an off-hand comment about how challenging it was. ‘Challenging’ is most certainly an understatement. Putting aside the fact that an Ironman consists of a 2.4-mile swim, a 122-mile bike ride and is topped off with a marathon at the end, this course looks truly ruthless (read my full article here).
Fascinated by the man who would dare to take on such a feat, I felt I had to write an article about Mike’s ambitious personal challenge.
Wearing them down
I wrote most of the article with the information I had already acquired, increasing my chances of getting him to agree to it being published. I still needed a few details to complete the piece, though.
Hoping to pass under the radar, Mike let out a half-nervous half-flattered laugh when I spoke to him about the article idea. He was easily worn down however and agreed to a quick interview. My background research into his history as a swimmer and his previous triathlon triumphs gave me the upper hand. Knowing about his past achievements that he doesn’t like to flaunt, I was able to ask him the right questions to gain further insight. He eventually spoke openly about his enjoyment of triathlon, stressing that he didn’t take himself too seriously.
I guess I can now add persistence and stalking to the skills list on my CV!